WASHINGTON--(BUSINESS WIRE)--With 76% of U.S. households now able to receive a NEXTGEN TV broadcast signal, America’s local TV broadcasters are hailing the introduction of new ATSC 3.0 receivers that ...
As broadcasters push to end ownership caps that they contend has hurt their competitive position, new data from Guideline provides some depressing details on just how much the local TV ad spend has ...
A comprehensive report on the opportunities for local TV in an evolving media landscape was released by trade groups TVB and CIMM. (Photo by Katherine Frey/The Washington Post via Getty Images) Last ...
NEW YORK—Consumers of local broadcast news continue to deem it as a valuable source of information—whether it’s political races, local sports teams or weather—regardless of accessing it on their TVs ...
After years in development, a programmatic solution for buying and selling local linear advertising is finally ready to launch. “We have a newly formed partnership with ITN that is going to change the ...
Over the course of the last couple of decades, streaming has transformed from a relatively fringe extravagance to the preferred way for many to watch movies and television shows at home. In turn, the ...
Rising costs are pushing viewers to FAST services and local TV apps, allowing Apple and Android TV users to watch popular ...
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