众所周知，Snapchat是一款“阅后即焚”的分享应用，公司估值 160 亿美元，每天有超过 1 亿的用户在使用。用户可以利用该程序拍照、录制视频、添加文字和图画，并将他们发送给好友，而视频长度都不会太长。Spectacles的出现无疑降低用户拍摄短视频的难度，将增加用户粘性与内容生产。

For the first time in a decade, Snap is getting back into the smart glasses race. On June 16, co-founder Evan Spiegel took the stage at the Augmented World Expo in Long Beach, California to unveil the ...

Snap—maker of the popular social app Snapchat—has a new pair of augmented-reality smart glasses called Specs. For real this time. Snap CEO Evan Spiegel revealed the new glasses at an event during the ...

Snap is introducing a subscription feature that will allow creators to earn recurring income directly from their most engaged fans, as the social media company works to diversify beyond advertising.

Snap’s Specs are big but not impossible to pull off. That’s Snap CEO Evan Spiegel showing them off. Earlier this year, I went to a play in New York where all the actors were prerecorded volumetric 3D ...

消费级AR眼镜市场近期迎来两款备受瞩目的新品，分别来自社交巨头Snap与香港创新团队，二者在技术路径与市场定位上展现出鲜明差异，为行业注入新的活力。

Snap rose after announcing plans to lay off around 16% of its workforce. CEO Evan Spiegel said AI advancements are helping staff work faster and reduce "repetitive work." The company expects to reduce ...

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白皮书数据也显示，该市场对短剧的热情同样旺盛——42% 的社交媒体用户每天都会看短剧，在沙特市场这一比例更是高达 58%。这种热情转化为付费的潜力也十分可观：沙特用户的月度付费意愿高达 80%。